Planning Director
Core
Lead day-to-day communications planning and media strategy for a well-established brand, ensuring best-in-class RTBs and campaign delivery.
Role type
Senior IC Comms Planning Director
Builds
Media strategies and campaign activations for UK market clients
Domain
Advertising & Media Planning
Required skills
Media planning (ATL & digital), Client management, Campaign reporting, Financial oversight, Team leadership, Presentation skills, Workflow governance
Preferred skills
Knowledge of agency tools (&OS, &AI, MAP), Integrated marketing mindset, Strategic insight generation
Technologies
&OS, &AI, MAP
Responsibilities
Lead planning RTBs and ensure best-in-class standards; Manage day-to-day account workflow and governance; Present work and ideas to clients and partners; Own key relationships with brand leads and media owners; Oversee implementation and delivery of media activation; Manage campaign reporting and evaluation (PCAs); Oversee financial aspects including billings and reconciliations; Coach and develop Planning Managers and Executives; Champion agency capabilities and services.
Seniority
Senior, hands-on IC with team leadership