TikTok Advertising Strategist
Core
Deliver Power Digital's SMB TikTok offering, including onboarding, account setup, campaign builds, and recurring optimization sessions for small and mid-sized brands.
Role type
TikTok Advertising Strategist (SMB focus)
Builds
TikTok ad accounts, campaign structures, and ad creatives for SMB clients
Domain
Digital Marketing / Social Media Advertising (TikTok)
Required skills
TikTok Advertising (account setup, campaign structure, ad copy, creative testing, bid/budget optimization), TikTok Pixel & Events Manager, Google Analytics, Full-funnel marketing strategy, Data storytelling
Preferred skills
AI tool usage for process optimization, Agency experience
Technologies
TikTok Ads Manager, Google Analytics, Power Digital Nova ecosystem, Google/Microsoft Office Suite
Responsibilities
Own account setup and QA, build initial campaigns, lead recurring working sessions, move clients to live spending, manage internal communication and reporting, flag blockers to program lead
Seniority
Mid-level (2-3 years experience)