Senior Executive, Strategy
Core
Analyze client briefs and RFPs to define creative and performance strategies, distill research insights into actionable recommendations, and lead brainstorming sessions to inform campaign direction.
Role type
Senior IC strategy consultant (influencer marketing)
Builds
Integrated influencer marketing strategies and strategic proposals for global brands
Domain
Marketing & Advertising / Influencer Marketing
Deliverable
product features
Required skills
Strategic proposal development, Client brief analysis, Research & insights distillation, Campaign strategy alignment, Creative brainstorming, Client material review
Preferred skills
Paid media knowledge, Design eye/experience, Client-facing presentation, Social media platform expertise
Technologies
PowerPoint, Google Slides, Adobe Photoshop, Excel, Google Sheets, Mac OS
Responsibilities
Analyze and dissect client briefs to identify strategy needs, Support development of strategic proposals, Conduct research and distill findings into recommendations, Collaborate with campaign teams on strategy alignment, Lead brainstorming sessions using data and insights, Review client-facing materials for accuracy
Seniority
Junior to Mid-level, hands-on IC