Associate Director, Client Media Solutions
Core
Lead tactical strategy, planning, and execution for digital media campaigns in the healthcare sector, managing teams and vendor relationships.
Role type
Senior IC media activation manager (healthcare)
Builds
Multi-channel digital media campaigns for pharmaceutical and biotech clients
Domain
Healthcare marketing + Digital Media
Deliverable
product features
Required skills
Digital campaign management, DSP and paid social platform expertise, team leadership, vendor management, data analysis, project management
Preferred skills
Experience managing campaigns across multiple buying channels (Programmatic, Paid Search, Paid Social), healthcare industry experience
Technologies
DSPs, Search Engines, Paid Social ad managers, Microsoft Excel, PowerPoint, Word
Responsibilities
Lead tactical strategy and planning for campaigns from a brief; Manage a team of Managers/Associates; Train team on buying platforms and best practices; Pull platform reporting and generate insights; Oversee monthly billing and actualization; Lead planning process alongside senior team; Vet vendor offerings; Provide timely updates to stakeholders; Lead preparation of client-facing presentation slides.
Seniority
Senior, hands-on IC with team management