Senior Associate, Clients
Core
End-to-end client engagement, strategic planning, and campaign management for performance-oriented growth clients across all media channels.
Role type
Senior Associate, Account Management & Campaign Operations
Builds
Advertising campaigns and media strategies for clients
Domain
Digital & Traditional Media, Advertising
Required skills
Client relationship management, Strategic planning, Cross-channel media planning, Campaign lifecycle management, Budget control, Performance analysis, A/B testing, Data-driven optimization, Reporting, Billing reconciliation
Preferred skills
Experience with biddable and non-biddable media, Analytics tools (Google Analytics, Adobe Analytics, Microsoft PowerBI, Microsoft Excel), WPP Media workflow tools
Technologies
WPP Media workflow management tool, Google Analytics, Adobe Analytics, Evogenious, Clear Decisions, Microsoft Excel, Microsoft PowerBI
Responsibilities
Manage client relationships and serve as primary point of contact; Develop and execute comprehensive advertising strategies across channels; Oversee campaign implementation, budget control, and performance optimization; Generate insights and reports to drive client business goals; Reconcile billing and manage vendor invoicing.
Seniority
Senior, hands-on IC