Senior Product Marketing Manager
Core
Define product positioning, messaging, and go-to-market strategy for an Agentic ERP platform serving finance and accounting teams.
Role type
Senior Product Marketing Manager (GTM Strategy)
Builds
Multi-channel marketing campaigns, sales enablement content, and thought leadership programs.
Domain
B2B SaaS / Fintech / Accounting Automation
Deliverable
product features
Required skills
B2B SaaS marketing strategy, copywriting and storytelling, multi-channel campaign execution, sales partnership, metrics-driven analysis, category creation
Preferred skills
Experience marketing to finance/accounting teams, fintech domain knowledge, AI/ML product experience
Technologies
None explicitly listed
Responsibilities
Own messaging and positioning, execute multi-channel campaigns, partner with sales on content, test and scale marketing programs, collaborate on thought leadership, build marketing function infrastructure
Seniority
Senior, hands-on IC with strategic ownership