Product Marketing Manager (Strategist)
Core
Drive global campaign strategies for Warframe and Soulframe by establishing strategic frameworks, messaging, and consumer positioning to align marketing with business goals and game development.
Role type
Senior Product Marketing Manager (Strategist)
Builds
Global marketing campaigns and brand positioning for live-service video games
Domain
Video Games / Free-to-Play / Live-service
Required skills
Strategic campaign planning, team leadership, cross-functional collaboration, market data analysis, go-to-market planning, brand positioning, project management, copywriting/editing, vendor management, trend analysis
Preferred skills
Knowledge of JIRA, Asana, Basecamp, Trello, Slack, deep familiarity with live-service ecosystems, passion for Warframe
Technologies
JIRA, Asana, Basecamp, Trello, Slack
Responsibilities
Establish campaign frameworks and messaging; mentor Product Marketing team members; develop and drive impactful marketing campaigns; collaborate with development and community teams; work with advertising, web, and stats teams to incorporate analytics; ensure brand consistency across all materials; manage external creative agencies and vendors; monitor industry trends and analyze consumer research.
Seniority
Senior, hands-on IC with leadership responsibilities