SaaS Enterprise Global Media Marketing- NY
Core
Plan, manage, and optimize paid media strategies and budgets to support DXC's global brand strategy and reach enterprise decision-makers.
Role type
Manager, Global Brand Media (B2B)
Builds
Integrated paid-media plans, campaign activations, and audience journeys across global markets.
Domain
B2B Enterprise Technology Marketing
Required skills
Media strategy & planning, Agency management, Budget management, Campaign activation, Performance measurement, B2B/ABM audience strategy
Preferred skills
Agency-side media planning experience, LinkedIn/YouTube/Programmatic expertise, Creative coordination
Technologies
LinkedIn, YouTube, Programmatic, CTV, Digital Publishing
Responsibilities
Translate campaign objectives into integrated paid-media plans; Serve as day-to-day lead for external media agency; Manage media budgets and allocations; Coordinate campaign readiness and creative requirements; Monitor campaign performance and lead optimization; Develop media KPIs and reporting for leadership.
Seniority
Manager, hands-on IC