Manager, Investment
Core
Managing a team to develop, execute, and monitor national media buying plans and strategies for clients, integrating all agency services.
Role type
Manager, Integrated Investment (Media Buying)
Builds
Media plans and strategies for clients
Domain
Digital media buying and marketing
Deliverable
product features
Required skills
Digital media knowledge, Marketing and communications process expertise, Client presentation and writing skills
Preferred skills
Online buying and research tools knowledge, Media vendor negotiation experience
Technologies
Online buying and research tools
Responsibilities
Develops and presents media programs and strategies; Measures media performance to ensure objectives are met; Recommends targeted media vehicles; Supervises buying process and guidelines; Oversees media vendor relationships and negotiations; Maintains client relationships and delivers communications.
Seniority
Manager, team lead