Research Specialist
Core
Conduct proprietary data solutions including media effectiveness research, creative assessment, and consumer insights to improve client campaign effectiveness.
Role type
Research Specialist (Market Research & Media Insights)
Builds
Actionable insights, research proposals, questionnaires, analysis reports, and presentations for media clients.
Domain
Media & Advertising / Market Research
Deliverable
dashboards & analysis
Required skills
Market research methodology, data analysis (SPSS, Excel), research proposal design, questionnaire design, client presentation, project planning, AI/automation adoption
Preferred skills
Experience at research agency, media agency, client side, or management side; conceptual thinking; media passion
Technologies
SPSS, Excel, Microsoft Office, AI tools
Responsibilities
Assist in developing research methodologies and conducting media effectiveness and consumer insights research; Design questionnaires and analyze results; Lead research projects independently; Present findings to clients; Collaborate with strategists, data experts, and creative teams
Seniority
Mid-level (3-4 years experience)
