Senior Associate, Planning, Philippines
Core
Senior Integrated Planner managing assigned client accounts, driving business development, and overseeing ATL+Digital campaign execution and measurement.
Role type
Senior Integrated Planner
Builds
Integrated advertising campaigns (ATL + Digital) and media plans
Domain
Advertising & Media Planning
Required skills
Client servicing, Integrated campaign planning, Revenue target management, Project management, Competitive landscape analysis, Digital media landscape knowledge, Brief processing, Stakeholder relationship management
Preferred skills
Programmatic media planning, Performance media planning, Coding knowledge
Technologies
ComScore, Similar Web, Effective Measure, MS Office (Excel, PowerPoint)
Responsibilities
Acquire and process client briefs, manage projects pre/during/post campaign, monitor revenue targets and account receivables/payables, identify business growth opportunities, defend agency output with strategists, maintain stakeholder relationships
Seniority
Senior, hands-on IC