Director, Strategy
Core
Creating strategic direction for brand communications to achieve business goals by synthesizing cultural, consumer, and market intelligence.
Role type
Senior IC strategy director (media/communications)
Builds
Holistic communications plans and strategic recommendations for clients
Domain
Media, advertising, and brand communications
Deliverable
product features
Required skills
Integrated planning, cultural intelligence, strategic thinking, client advisory, leadership, presentation skills, qualitative/quantitative research, KPI measurement, team training
Preferred skills
Creative thinking, adaptability, entrepreneurial mindset, deep cultural immersion
Technologies
Proprietary planning and research models
Responsibilities
Maintain excellent client relationships and understand key business challenges; Deliver innovative thinking for award-winning breakthrough work; Arm client teams with strategic expertise; Lead Infinity Planning for the team and client base; Write cohesive communications architectures; Partner with analytics to develop new planning and reporting models
Seniority
Senior, hands-on IC