Associate Director, Strategy (Influencer Marketing)
Core
Elite strategic leader running senior-level strategy work across client and business growth, turning culture, data, and business challenges into actionable strategies for digital brands.
Role type
Senior IC strategy lead (influencer marketing)
Builds
Integrated, social-first strategies for Fortune 500 and enterprise brands
Domain
Digital marketing, influencer/creator economy, social media
Required skills
Strategic leadership, integrated social-first strategy, RFP/pitch leadership, client executive presentation, team mentorship, cross-functional collaboration, AI tooling fluency, project management
Preferred skills
Experience with Fortune 500 brands, visionary mindset, entrepreneurial spirit
Technologies
AI tooling, measurement platforms, emerging social/creator tech
Responsibilities
Lead end-to-end senior-level strategy work for client and business growth; Architect integrated strategies across Influencer, Community, Earned, Experiential, and Owned channels; Present and sell strategic thinking to mid-senior and executive client stakeholders; Mentor junior strategists and manage direct reports; Drive strategic innovation and evolve team frameworks; Partner cross-functionally with Creative, Talent, Accounts, Paid Media, and Measurement teams.
Seniority
Senior, hands-on IC with management responsibilities