Manager, Media Planning, Pakistan
Core
Develop conventional media strategies and manage media deliveries for a portfolio of brands in Pakistan.
Role type
Manager, Media Planning
Builds
Media plans and strategies for client brands
Domain
Advertising and Media Planning
Required skills
Media strategy development, vendor relationship management, campaign analysis, data analysis (digital and traditional), negotiation, sales skills, mentoring, stakeholder management
Preferred skills
Understanding of local market dynamics, knowledge of non-TV media vehicles
Technologies
Digital and traditional data sources
Responsibilities
Devise conventional media strategies for a portfolio of brands, act as primary media expert for assigned clients, maintain relationships with media vendors, review campaign analysis for optimization, analyze external data sources, ensure timely delivery of media strategy presentations and post-buys, mentor new hires, work cross-functionally with client management teams.
Seniority
Manager, hands-on IC