CRM Operations & Braze Specialist
Core
Own the configuration of Bitpanda's Braze workspaces, user attributes, segments, templates, and content blocks to ensure campaign quality across European markets.
Role type
CRM Operations Specialist (Braze)
Builds
Marketing campaigns and customer communication flows
Domain
Fintech / Cryptocurrency / Wealth Management
Required skills
Braze configuration, Liquid logic, HTML/CSS, basic SQL, QA testing, documentation
Preferred skills
Multi-market program administration, MarTech engineering pipeline knowledge
Technologies
Braze, Liquid, HTML, CSS, SQL
Responsibilities
Configure and maintain Braze workspaces, attributes, segments, templates, and content blocks; Set up multi-market sends with localization; Run QA before every send and own deliverability hygiene; Fix broken attributes, templates, and sends first-line; Document the setup for team independence
Seniority
Mid-level, hands-on IC