Marcom Manager PL & BS
Core
Develop and implement annual advertising strategies for Renault and Dacia brands across Poland and the Baltic states to drive sales, brand image, and lead generation.
Role type
Senior Marcom Manager (PL & BS)
Builds
Advertising campaigns, digital content, and brand presence across Poland and Baltic states
Domain
Automotive marketing
Deliverable
product features
Required skills
Advertising strategy, 4Ps marketing principles, project management, CRM collaboration, digital project coordination, negotiation, brand management
Preferred skills
Leadership, operational flexibility, creativity, stress resilience
Technologies
CRM tools, digital platforms, social media channels
Responsibilities
Develop annual advertising strategy, ensure quality and effectiveness of advertising, coordinate website and social media activities, collaborate with Data/CRM teams on lead generation, improve operational efficiency of the advertising department
Seniority
Senior, hands-on IC
