Senior Product Marketing Manager
Core
Lead product outreach and content strategy for Veeam Data Platform, transforming complex technology into compelling narratives for customer acquisition and expansion.
Role type
Senior Product Marketing Manager (B2B Software)
Builds
Product outreach strategy, web content, demos, videos, webinars, and launch assets for Veeam Data Platform
Domain
Data protection, backup, recovery, security, virtualization, cloud, enterprise applications, databases, HCI
Deliverable
product features
Required skills
B2B software experience, technical storytelling, pipeline management, data-driven mindset, strategic planning, ICP/buyer persona expertise
Preferred skills
Backup/recovery/security/monitoring experience, cloud/SaaS delivery experience, technical demo creation
Technologies
Veeam Data Platform, Virtualization, Cloud platforms, Enterprise applications, Databases, HCI, Storylane, Webinar platforms, Salesforce
Responsibilities
Own and develop product outreach and content strategy; Manage lifecycle of marketing assets; Collaborate with product management to craft messaging; Design and support campaigns with demos and videos; Develop launch assets for new technologies; Simplify technical benefits for end-users and partners; Partner with PMM team to refine market positioning; Build proficiency in ICPs and buyer personas
Seniority
Senior, hands-on IC