Media Buying Manager
Core
Plan and execute global event media strategies in Australia and APAC to drive attendance, revenue, and brand impact through traditional marketing channels.
Role type
Media Buying Manager (Traditional Media)
Builds
Media plans, partnerships, and activations for live entertainment events
Domain
Live entertainment / Event marketing / APAC region
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Traditional media planning and buying (OOH, TV, Radio), Event campaign management, Budget pacing and ROI discipline, Media partnership negotiation, Localization strategy, Project management
Preferred skills
Experience with non-Meta/Google channels, Second language (Spanish/Korean/Japanese/Hindi/Mandarin/Cantonese)
Technologies
OOH, TV, Radio
Responsibilities
Architect and run media plans for events worldwide (pre-launch, launch, post-event), Source and grow high-value partnerships with media outlets, Own activations end-to-end including negotiation and optimization, Manage budgets with rigorous pacing and ROI discipline, Build reporting tying media to attendance and revenue lift, Project manage multiple concurrent events
Seniority
Mid-Senior, hands-on IC