(高级)市场经理-斑秃产品
Core
Own portfolio strategy to maximize franchise business, achieve earnings/revenue objectives, and manage product lifecycle; assist Brand Owner in building marketing capabilities.
Role type
Senior Marketing Manager (Pharmaceuticals)
Builds
Country-specific therapeutic area (TA) and brand strategies
Domain
Healthcare / Pharmaceuticals
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Portfolio strategy, brand management, lifecycle management, cross-functional leadership, budget allocation, P&L evaluation, forecasting, stakeholder alignment
Preferred skills
Strategic and operational business planning, data analysis, vendor management, change leadership
Technologies
None stated
Responsibilities
Lead development of indication strategies and brand/business plans; drive AA growth initiatives; manage in-country portfolio budget and evaluate P&L; forecast brand performance and track progress; establish competency requirements for marketing positions; lead product life cycle management strategy reviews
Seniority
Senior, hands-on IC
