Strategic Partner, Data & Measurement (Maternity Cover)
Core
Define, spearhead, and execute the research and measurement roadmap for a select list of Teads' most prestigious global advertisers.
Role type
Senior strategic partner (data & measurement)
Builds
Global research agendas, measurement solutions, performance norms/guidelines, and case studies for top-tier advertisers.
Domain
Programmatic advertising, digital media measurement, ad-tech
Deliverable
Dashboards & analysis
Required skills
Marketing Mix Modeling (MMM), Attention Measurement techniques, cookieless landscape strategy, vendor/platform familiarity (Kantar, Nielsen, Comscore, GWI), advanced Excel/PowerPoint, BI platforms (Tableau, Looker)
Preferred skills
DSP/DMP/SSP working knowledge, stakeholder management across global time zones
Technologies
Excel, PowerPoint, Tableau, Looker
Responsibilities
Establish consultative relationships with Global Media, Data, CMI, and Brand teams; Design and execute global research agendas; Monitor investments and track campaign ROI; Partner with Teads STA team and client-side Heads of Media; Design innovative measurement solutions; Prepare and participate in Quarterly Business Reviews (QBRs) and client workshops; Produce thought leadership pieces for executive presentations; Respond to routine data and measurement inquiries; Align internally with Management, Sales, Marketing, Studio, and Data teams.
Seniority
Senior, hands-on IC