Head of Concept, Graphics & Print

THE ROLE.

This is an opportunity to lead the creative vision behind all Gymshark graphics and prints, shaping how our brand comes to life across product.

As our Head of Concept, Graphic & Print Design, you'll lead a talented team of Graphic and Print Designers, driving creative excellence from initial concept through to final product execution. Working closely with the Design Director and wider Design leadership team, you'll help define seasonal creative direction, inspire innovation, and ensure every graphic and print solution delivers against both customer and commercial needs.

This role combines creative leadership, people management, strategic thinking, and hands-on design expertise to create compelling product that resonates with our global community.

WHAT YOU'LL BE DOING.

Lead Creative Direction

Partner with the Design Director and Heads of Design to shape seasonal concepts, trends, and creative direction

Create and oversee graphics and prints that align with brand vision, product strategy, and customer needs

Drive innovation across graphic and print execution, continuously evolving the Gymshark aesthetic

Lead trend, market, and competitor research to identify opportunities and emerging design directions

Lead & Develop the Team

Manage and develop a team of Graphic and Print Designers

Allocate workload effectively across the team to ensure priorities and deadlines are met

Coach, mentor, and develop direct reports through regular feedback, development planning, and goal setting

Support recruitment and onboarding of new design talent

Build a high-performing team culture focused on creativity, accountability, and growth

Drive Product Excellence

Oversee the end-to-end graphic and print design process from concept to final execution

Present concepts, graphics, and print direction at key sign-off meetings

Ensure all designs are delivered with clear specifications and accurate handovers to Development teams

Partner with Product Development to achieve exceptional product execution and quality

Champion a customer-first approach across all creative output

Deliver Commercial Impact

Partner with Buying and Merchandising teams to create graphics and prints that maximise commercial opportunities

Use consumer insights, market intelligence, and product performance data to influence creative decisions

Understand the commercial impact of previous and current Gymshark products, applying learnings to future ranges

Ensure graphic and print creation remains on critical path and delivers against business milestones

Collaborate Across the Business

Work closely with Men's and Women's Design teams to maintain consistency and brand synergy

Build strong cross-functional relationships across Product Creation

Participate in supplier visits to support innovation, speed, and stronger partnerships

Support market trips, benchmarking activities, and customer research initiatives

WHAT YOU'LL NEED.

Proven experience leading Graphic, Print, or Creative Design teams within apparel, sportswear, or lifestyle brands

Expert proficiency in Adobe Creative Suite and strong Microsoft Office skills

Exceptional graphic design, illustration, and print design capabilities

Experience designing both placement graphics and all-over prints

Strong understanding of print techniques and product application methods

Ability to balance creative vision with commercial objectives

A strong awareness of sportswear, fashion, and consumer trends

Excellent stakeholder management and communication skills

Strong organisational capability with the ability to manage multiple projects simultaneously

Impeccable attention to detail

A solution-focused approach with the ability to perform in a fast-paced environment

Experience coaching, developing, and inspiring creative talent

WHAT YOU COULD ALSO HAVE.

Experience working within a global sportswear or performance apparel brand

A passion for innovation across materials, application methods, and creative processes

Experience presenting creative concepts to senior stakeholders and leadership teams

A strong understanding of customer insight, market analysis, and product performance metrics

This is a hybrid role and requires the successful candidate to attend at least THREE days a week in GSIQ, Solihull, UK.

BELONGING AT GYMSHARK.

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email [email protected]. 

ABOUT US.

We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.

THE PERKS.

Standard benefits include:

Performance-based Bonus opportunity

Funded Healthcare benefit

25 days holiday, additional day for your birthday & Bank Holidays

Contributory Employer pension scheme

Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading

Gymshark Employee Discount & long service awards

Access to High Street cashback and discounts

Financial, Physical and Mental Wellbeing Support

Enhanced Family Leave package

Life Assurance

Office location specific benefits include (IQ):

Gym Membership to The Lifting Club (LC)

Onsite lunch provision & coffee bars

EV charge points available

Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.