Senior Manager, Brand (12-month fixed term)
Core
Shape brand strategies and expressions for Attain Healthtech group brands (Mable, HomeMade) to drive growth, awareness, and consideration across the care and support sector.
Role type
Senior Manager, Brand
Builds
Brand ecosystems, ATL/digital campaigns, brand leadership, and commercial pathways for Mable and HomeMade.
Domain
Healthtech / Care and Support
Deliverable
product features
Required skills
Brand strategy, integrated communications, team leadership, multi-channel campaign management, data-led brand growth, budget management, stakeholder collaboration
Preferred skills
Experience with group brand architecture, category leadership, agency partner management
Technologies
ATL media, digital video, social media, Google platforms, ad networks
Responsibilities
Own brand strategy and architecture; lead integrated brand communications and campaigns; build and strengthen brand leadership; lead channel strategy and activation; lead and develop the Brand team; drive data-led brand growth
Seniority
Senior, hands-on IC with team leadership
