Creative Strategist Senior Manager - Performance Marketing
Core
Lead strategic vision for high-impact creative campaigns and brand projects across multiple global markets, bridging audience insights with business goals to drive performance-driven content execution.
Role type
Senior Manager, Creative Strategy Lead
Builds
Scalable frameworks for systematic campaign planning and high-performing creative briefs for multimedia production
Domain
Live entertainment, digital marketing, brand strategy
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
360º campaign conceptualization, strategic planning, multi-platform digital execution, cross-functional leadership, analytical insight generation, stakeholder management, creative ideation, campaign performance evaluation
Preferred skills
Experience in fast-paced scale-up culture, mentoring team members
Technologies
None explicitly stated
Responsibilities
Own end-to-end development of creative 360 strategies; Translate strategic insights into high-performing briefs; Collaborate with design and video teams to produce performance-driven assets; Manage internal and external stakeholder relationships; Design and implement scalable methodologies for campaign planning; Lead creative ideation sessions and strategic workshops; Evaluate campaign performance and optimize based on analytics
Seniority
Senior Manager, hands-on strategic leadership