Creative Strategy Lead
Responsibilities
Align brand creative direction with business priorities; oversee and elevate Strategist Managers; define and execute global creative strategy; drive data-driven, performance-first approach to creativity; lead prioritization across projects, markets, and verticals; translate complex business challenges into actionable frameworks; act as cross-functional partner to Marketing, Growth, and Leadership teams; oversee quality of creative strategies, briefs, and outputs; drive culture of continuous optimization; lead strategic planning cycles including campaign roadmaps; own visibility and reporting of strategic impact; mentor and develop Strategist Managers; define and implement scalable strategic systems and workflows.
Required skills
8+ years of experience in strategy (creative, brand, digital, or growth); strong leadership experience managing managers and cross-functional teams; ability to connect business goals, data, and creativity; highly analytical and performance-oriented mindset; experience in resource allocation, prioritization, and organizational design; strong communication and storytelling skills; experience building scalable frameworks, processes, and systems; deep understanding of multi-channel ecosystems, digital trends, and consumer behavior; ability to operate at both high-level strategic thinking and hands-on execution; comfort in scale-up environment with ambiguity and speed; proactive, structured, and highly organized.
Seniority
Lead
Domain
Creative Strategy, Marketing, Live Entertainment
