Marketing Supervisor, Future Innovation, 市场主管，突破性创新
Core
Support the end-to-end incubation of the VFF & Protein innovation platform in China, translating concepts into launch-ready products and executing pilots to enable profitable scaling.
Role type
Marketing Supervisor (New Product Development & Innovation)
Builds
Launch-ready products and pilot programs for VFF & Protein innovation platform
Domain
FMCG, Food & Beverage, Protein Innovation
Deliverable
product features
Required skills
Project management, Cross-functional coordination, Consumer insights translation, In-market performance tracking, Budget management, Launch material development, External partner coordination
Preferred skills
Channel/key account exposure (MT, EC, emerging channels), P&L literacy
Technologies
None stated
Responsibilities
Drive day-to-day project management of incubation projects from concept to launch; Translate consumer insights and platform strategy into concept briefs and product/pack briefs; Plan and execute pilot launches and test-and-learn plans; Track in-market performance and recommend optimizations; Manage project A&M budget and agency deliverables; Develop launch and sell-in materials; Document learnings and contribute to replicable playbooks; Coordinate with external partners on agreed briefs
Seniority
Mid-level, hands-on IC
