Category Manager, PFNA, Target
Core
Lead end-to-end Category Captaincy for Chips and Multipack at Target, serving as an objective advisor to Buyers on planogram development, assortment architecture, and shelf space allocation.
Role type
Senior Category Manager / Category Captain
Builds
Data-driven planograms (POGs), assortment strategies, and shelf space allocation recommendations for the snacking aisle.
Domain
Consumer Packaged Goods (Snacking) / Retail Category Management
Required skills
Category management, planogram development, consumer insights analysis, syndicated data interpretation, competitive intelligence, strategic category planning, data visualization, cross-functional partnership, AI tool adoption.
Preferred skills
MBA, experience with large-format retailers, JDA Space Planning Software, ShelfIQ, Microsoft Copilot, ChatGPT.
Technologies
JDA Space Planning, ShelfIQ, Circana, NielsenIQ, RSI, VendorIQ, Microsoft Copilot, ChatGPT, Excel, PowerPoint, Word.
Responsibilities
Lead planogram development and manage Target's POG submission process; track and synthesize key trends shaping the snacking landscape; develop category reviews and assortment recommendations; develop insight-based reporting and seasonal program assessments.
Seniority
Senior, hands-on IC