GROWTH ANALYST PLENO
Core
Develop and execute recovery strategies for delinquent credit portfolios in a digital bank's financial super app.
Role type
Growth Analyst (Credit Recovery)
Builds
Credit recovery campaigns and customer negotiation journeys
Domain
Fintech / Digital Banking / Credit Recovery
Required skills
Growth strategy, Data analysis, SQL, CRM automation, A/B testing, Funnel analysis, Executive reporting
Preferred skills
Credit recovery strategies, Credit lifecycle metrics, Credit product marketing
Responsibilities
Analyze campaign performance and recovery journey metrics; Segment audiences and activate across channels (WhatsApp, push, email); Prioritize backlog and track growth projects; Collaborate with product, tech, CRM, and marketing teams; Design and measure A/B tests; Build executive data materials; Identify negotiation funnel bottlenecks; Ensure initiative execution.