Regional Marketing Manager, ANZ
Core
Own regional marketing strategy and execution for APAC, turning business priorities into multi-channel programs that drive awareness, engagement, and pipeline for a hotel management software platform.
Role type
Senior regional campaign manager (B2B SaaS)
Builds
Multi-channel marketing programs, local/regional events, webinars, content campaigns, and partner/ambassador initiatives for Cloudbeds in Australia, NZ, Thailand, and wider APAC.
Domain
B2B SaaS / Hospitality Technology / Travel Tech
Deliverable
product features
Required skills
Regional marketing strategy, event management (planning to post-event), cross-functional collaboration, project management, performance analysis, AI tool fluency, market adaptation
Preferred skills
Hospitality industry experience, APAC market knowledge, partner marketing, marketing automation (Salesforce, HubSpot, Marketo), Thai language fluency
Responsibilities
Lead local and regional events from planning through execution; regionalize and amplify global campaigns for APAC audiences; develop market-specific growth programs; contribute to global tradeshows strategy; collaborate cross-functionally to measure performance and inform priorities.
Seniority
Senior, hands-on IC
