Senior Field Marketing Specialist (Remote)
Core
Lead and execute comprehensive field marketing strategies to promote company presence at industry events, drive attendance, and expand brand awareness.
Role type
Senior Field Marketing Specialist
Builds
Event marketing campaigns, promotional collateral, and event listings
Domain
B2B SaaS / Hospitality & Travel Tech
Deliverable
product features
Required skills
Field marketing strategy, event lifecycle management, stakeholder collaboration, data analysis, AI tool proficiency, workflow automation
Preferred skills
Hospitality/STR industry experience, US/European market event experience
Technologies
Generative AI tools, automation platforms, project management tools
Responsibilities
Plan and execute field marketing strategies for events and conferences; oversee end-to-end event lifecycles; manage relationships with event organizers and vendors; track event metrics and deliver post-event analysis; coordinate creation of marketing collateral; implement AI-driven workflows to automate operational tasks.
Seniority
Senior, hands-on IC
