Sr. Product Marketing Manager
Core
Owns launch strategy, positioning, and messaging for a loyalty and guest engagement platform to drive market adoption and sales enablement.
Role type
Senior Product Marketing Manager (B2B SaaS)
Builds
Launch strategies, positioning frameworks, sales enablement materials, and reusable content production tools.
Domain
B2B SaaS / Restaurant Technology / Loyalty Platforms
Deliverable
product features
Required skills
Launch strategy, positioning and messaging, sales enablement, cross-functional leadership, content production, AI tooling, stakeholder management
Preferred skills
Growth-stage B2B SaaS experience, agentic AI proficiency, building reusable internal tools
Technologies
AI tools, Webflow, internal analytical AI (Sherlock), marketing automation platforms
Responsibilities
Set launch strategy for new features and products, define positioning and messaging for sales and customers, build tools to automate content production, brief executive team on market fit, lead cross-functional launch teams
Seniority
Senior, hands-on IC