Social Media Manager
Core
Lead, execute, and scale an organic B2B social media strategy to drive brand authority, audience engagement, and community growth among technical audiences and IT professionals.
Role type
Senior B2B Social Media Manager
Builds
Enterprise brand presence, community engagement, and thought leadership amplification for MSPs, customers, and technology professionals.
Domain
B2B Technology / SaaS
Deliverable
product features
Required skills
B2B social media strategy, Sprinklr enterprise management, AI-driven workflow automation, B2B copywriting, social listening, analytics & ROI reporting, event social activation, employee advocacy program management, short-form content creation, social selling training
Preferred skills
Reddit community management, executive thought leadership content development, cross-functional stakeholder collaboration
Technologies
Sprinklr, ChatGPT, Claude, LinkedIn, Twitter/X, YouTube, Facebook, Instagram
Responsibilities
Develop and execute comprehensive B2B social media strategy; own day-to-day platform governance and publishing using Sprinklr; implement AI-driven workflows for efficiency; plan experiential social marketing for major events; create and optimize short-form content; monitor and nurture online community; support executive thought leadership programs; lead employee advocacy initiatives; partner with Corporate Communications on executive social presence; track channel performance and competitive sentiment; test emerging social media trends; design and deliver social selling training programs.
Seniority
Senior, hands-on IC
