Product Marketing Manager, Advertising
Core
Bridge between product teams and advertisers to drive adoption, satisfaction, and revenue for advertising formats, surfaces, and targeting solutions.
Role type
Product Marketing Manager (Advertising)
Builds
Advertising products (formats, surfaces, targeting) for brands and agencies
Domain
Digital Media / Advertising
Deliverable
product features
Required skills
Product marketing strategy, go-to-market execution, market research, competitive analysis, pricing strategy, product positioning, project management, cross-functional collaboration, data-driven storytelling, customer empathy
Preferred skills
Advertising industry experience, Bachelor's degree
Technologies
None explicitly listed
Responsibilities
Gather market and competitive feedback to inform product decisions; Develop product positioning and messaging frameworks; Execute go-to-market initiatives and sales enablement; Project-manage product launches; Collaborate with Revenue Ops on packaging and pricing
Seniority
Mid-level, hands-on IC
