Field Marketing and Sales Support Specialist
Core
Field Marketing and Sales Support Specialist driving business growth through lead generation, customer engagement, and marketing activities for Carbon Robotics' agricultural laser weeding and tractor autonomy systems.
Role type
Field Marketing and Sales Support Specialist
Builds
LaserWeeder™ laser weeding systems and Carbon Autonomy tractor autonomy solutions for farmers in the agriculture industry.
Domain
Agriculture / AgTech / Robotics
Deliverable
client delivery
Required skills
lead generation, customer relationship management, market research, competitor analysis, event management, outbound prospecting, CRM management, sales pipeline tracking, appointment scheduling, objection handling, time management, independent work, travel management
Preferred skills
B2B sales and marketing experience, digital marketing platform knowledge, social media advertising expertise, Australian agriculture market knowledge
Technologies
Salesforce, HubSpot, Microsoft Office, Google applications
Responsibilities
Develop and execute targeted marketing campaigns; support digital marketing initiatives including email and social media; create marketing materials and promotional content; conduct market research and competitor analysis; organize and track performance of trade shows, webinars, and customer events; generate and qualify leads through outbound calls, emails, and social media; follow up on inbound enquiries to convert prospects; schedule appointments and product demonstrations; maintain accurate customer records in CRM; build and maintain relationships with prospective and existing customers; meet sales, lead-generation, and revenue targets.
Seniority
Mid-level, hands-on IC
