Sales Category Management Sr Manager Designate
Core
Drive insights for PepsiCo's business at Walmart to guide sales strategy, innovation planning, assortment, and merchandising initiatives.
Role type
Senior Category Management Manager
Builds
Sales and marketing strategies, retailer sell stories, and business-building recommendations for portfolio and category growth
Domain
Consumer Packaged Goods (Snacks) / Retail Category Management
Required skills
Category management, shopper/consumer insights, analytics, strategic thought leadership, problem solving, data visualization, storytelling, cross-functional collaboration
Preferred skills
MBA, PowerBI, experience with syndicated data sets (POS, Panel, Customer Loyalty), Scintilla platform expertise
Technologies
POS data, Syndicated data, Panel/Complete Wallet data, Scintilla, NAII proprietary data, Advanced Excel, PowerPoint, PowerBI
Responsibilities
Analyze category across markets, shoppers, and consumers to make business-building recommendations; Develop sales and marketing strategies and retailer relevant sell stories; Leverage granular analytics to drive effectiveness for assortment & merchandising optimization, new product introductions, seasonal programs, shopper marketing, and pricing & promotional planning; Participate in account strategic planning process; Keep abreast of developments and best practices in category management
Seniority
Senior, hands-on IC