Performance Marketing Designer
Core
Own creative for paid performance channels (Meta focus), driving diversity of concepts and optimizing the full conversion path from ad to landing page.
Role type
Performance Marketing Designer (Paid Media)
Builds
High-volume, high-quality ad creatives and landing pages for Meta channels
Domain
Digital Marketing / Performance Advertising
Required skills
Paid Meta expertise, Direct response fundamentals, Figma, AI tooling, Static and motion design, Typography and layout, Ad performance KPI analysis
Preferred skills
After Effects, Jitter, Design system fluency, Internet culture trends
Technologies
Meta Ads, Figma, AI tools, After Effects, Jitter
Responsibilities
Develop new creative concepts and iterate based on performance data, Design full conversion paths including landing pages, Build AI-powered production workflows, Partner with growth marketing to scale top performers, Analyze ad performance KPIs to ideate new concepts
Seniority
Mid-level, hands-on IC