Demand Generation Manager
Core
Shape go-to-market activity and lead end-to-end delivery of multi-channel campaigns (ABM, events, thought leadership, digital) to generate a consistent pipeline of sales-qualified leads and drive business growth.
Role type
Demand Generation Manager
Builds
Multi-channel marketing campaigns and qualified lead pipelines
Domain
B2B Technology / MSP / Telecom
Required skills
Demand generation strategy, multi-channel campaign execution, ABM, sales-qualified lead generation, stakeholder management, marketing automation, product marketing, commercial acumen
Preferred skills
NPS program experience, lifecycle management, creative testing
Technologies
Salesforce, Pardot
Responsibilities
Develop and execute demand generation strategies, lead end-to-end delivery of multi-channel campaigns, work closely with Sales and Product stakeholders, ensure seamless lead handoff, identify opportunities to improve campaign efficiency
Seniority
Mid-Senior, hands-on IC
