Influencer Marketing Coordinator
Core
Execute creator campaigns by managing creator sourcing, outreach, and initial negotiations for global brands.
Role type
Influencer Marketing Coordinator (Talent Sourcing)
Builds
Creator campaigns for global brands (e.g., Danone, AB InBev) via Linqia's AI-driven platform
Domain
Influencer marketing, digital media, social content
Required skills
Creator sourcing, outreach execution, initial negotiations, brand safety vetting, social media trend analysis, campaign coordination, documentation management, risk flagging, tiering optimization
Preferred skills
Experience with Resonate platform, knowledge of TikTok/Instagram/YouTube creator ecosystems, negotiation instincts
Technologies
Resonate, influencer databases, email templates, workbooks
Responsibilities
Review campaign briefs to identify creators, conduct creator discovery, execute outreach and manage follow-ups, populate internal platforms with qualified talent, set up campaign infrastructure, track outreach status, conduct initial pre-vetting of creators, document rationale for vetting decisions
Seniority
Junior to Mid-level, hands-on IC