Principal Product Manager, Reporting and Measurement
Core
Principal Product Manager owning the roadmap for Intuitive Reporting, leveraging data pipelines and analytics to prove TV campaign value (brand, audience, upper-funnel metrics) for marketers.
Role type
Principal Product Manager (Data & Analytics)
Builds
Data-driven reporting features and analytics dashboards for TV advertising platforms
Domain
AdTech / Connected TV (CTV) / Data Analytics
Deliverable
production ML models | dashboards & analysis
Required skills
Product lifecycle management, data pipeline expertise, data visualization, stakeholder collaboration, competitive analysis, user research, ETL/calculation pipeline specification, audience measurement knowledge, TV/advertising metrics modeling
Preferred skills
Advertising or marketing technology experience, familiarity with Nielsen ONE or similar panel-based measurement, experience with ML/GenAI applications
Technologies
ETL pipelines, data modeling, batch vs real-time computation frameworks, Nielsen ONE, panel-based measurement systems
Responsibilities
Manage product lifecycle from ideation to post-launch analytics; define short and long-term product roadmap; partner with engineering, data science, and sales teams; synthesize features for proving TV campaign impact; monitor industry trends and competition; present roadmap cases to senior leadership
Seniority
Principal, hands-on IC with strategic ownership
