Technical Operations Specialist
Core
Execute, analyze, and optimize mobile app install campaigns within programmatic advertising ecosystems.
Role type
Technical Operations Specialist (Mobile App Advertising)
Builds
Mobile app install campaigns and performance marketing initiatives
Domain
Programmatic advertising, mobile app ecosystems
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
SQL, data analysis, campaign optimization, troubleshooting, project management, cross-functional collaboration
Preferred skills
Familiarity with MMPs (AppsFlyer, Adjust, Singular), automation tools, scripting, programmatic advertising concepts
Technologies
SQL, Excel, AI-assisted workflows, MMPs (AppsFlyer, Adjust, Singular)
Responsibilities
Support execution and optimization of mobile app install campaigns, analyze campaign performance data and derive actionable insights, write and run SQL queries to investigate trends and performance issues, conduct hands-on testing, validation, and troubleshooting of campaign setups, coordinate with external partners such as MMPs and ad networks, manage multiple workstreams in a fast-paced environment
Seniority
Individual Contributor, mid-level execution
