Founding Product Marketer
Core
Own how AthenaHQ shows up in the market by improving messaging, leading launches, and creating assets to help customers get value fast.
Role type
Founding Product Marketer
Builds
Messaging frameworks, launch materials, sales enablement assets, and customer insights repositories
Domain
B2B SaaS, GenAI Search
Deliverable
product features
Required skills
Product marketing strategy, launch planning, storytelling, customer interview synthesis, sales enablement, data-informed decision making, project management
Preferred skills
Early PMM hire experience, case study building, sales-led motion familiarity, competitive positioning
Technologies
AI tools for research and asset production
Responsibilities
Develop positioning and narrative, plan and execute product launches, define adoption metrics, collect and synthesize customer voice, create sales enablement content, leverage AI for workflow automation
Seniority
Senior, hands-on IC
