Content Marketing Manager
Core
Design and execute B2B content marketing programs to generate leads and educate customers on the Phyllo Platform.
Role type
Content Marketing Manager
Builds
Blogs, whitepapers, how-to guides, videos, podcasts, and website content
Domain
B2B SaaS / API / Developer Tools
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Content Strategy, B2B Marketing, CRM Integration, SEO Optimization, Lead Generation, Campaign Management
Preferred skills
API/Developer Tool experience, Creator Economy experience
Technologies
CRM, SEO tools, Content Management Systems
Responsibilities
Manage content development across blogs, whitepapers, videos, and podcasts; Research industry trends and keywords; Collaborate with Sales and Product teams on content briefs; Optimize messaging and creatives for website and blog; Own leads from the content program and manage associated targets; Design and execute content publishing calendars; Integrate campaign leads into CRM.
Seniority
Mid-level, hands-on IC
