UA Creative Animation Lead
Core
Lead creative marketing efforts and manage a team of animators to produce video and playable assets for user acquisition in casual mobile puzzle games.
Role type
Senior IC UA Creative Animation Lead
Builds
Video ads and playable assets for user acquisition campaigns
Domain
Mobile gaming, User Acquisition
Required skills
Team leadership and mentoring, 2D/3D design, After Effects, Photoshop, animation, AI tools for creative workflows, UA campaign management, playable ad formats
Preferred skills
Data analysis for optimization, market trend research
Technologies
After Effects, Photoshop, AI tools
Responsibilities
Manage and mentor a team of marketing creative animators, structure marketing creative strategy for catalog games, oversee large-scale creative production for UA, analyze daily performance data to optimize production, research market trends and competitors, contribute hands-on to asset creation
Seniority
Senior, hands-on IC
