Head Of Product Go To Market Scarce Labs

## About the Role We are hiring our first Head of Product & Go-to-Market — the operator who will define how SCARCE shows up to the family-office and institutional-allocator channel from day one. You will be the third or fourth voice in the room when allocators, wealth platforms, and seed-stage VCs ask the question that decides everything: "who actually buys this?" You don't have to know that answer perfectly on day one. You have to be the kind of operator who already knows how to find it. ## What you'll lead - Product strategy for the Master Tokenization Platform and SCARCE Orchestra — explicit ownership of how Orchestra's family-office UX maps to how single-family offices, multi-family offices, RIAs serving UHNW, and institutional LPs actually evaluate, allocate, and monitor private-market positions. - GTM architecture for SCARCE's first 25 wealth-platform partnerships and 10 strategic family-office relationships — the channel that, if we get it right, makes SCARCE the default infrastructure layer for tokenized luxury RWA. - Pricing and packaging for SCARCE token series, platform licensing fees, and Orchestra premium tiers. The commercial model is yours to own. - Customer development with first-tier wealth platforms, single- and multi-family offices, and RIAs. You will sit in their offices and learn what they actually need, not what we hope they need. - Public-face representation alongside the founder in seed-stage VC conversations, partner discussions, and conference appearances. You are the operator voice on product and channel when it matters. ## Who you are - 8 to 12+ years in product leadership at fintech, capital markets infrastructure, wealth tech, or financial-services SaaS — ideally with a chapter that directly touched family offices, RIAs, or institutional allocators. - You have launched at least one product into the wealth or institutional capital channel and lived to tell about it. You've sat in those rooms. You know what allocators ask before they commit. - Comfort with — or ability to ramp quickly on — tokenization, RWA, security tokens, SAFT structures, or adjacent capital-markets primitives. We are not asking you to be a regulatory lawyer. We are asking you to be the kind of operator who has shipped products complex enough that picking up the vocabulary in 90 days is something you've done before. - Maverick streak. You have left a known role at least once to build something category-defining. The bet paid off — or it didn't — and you're sharper for it. We are not hiring a category participant. - Genuine clarity on the difference between "product built for builders" and "product built for allocators." If you have spent your career on the former, this role may not be the right fit. Most builder-focused product leaders, however excellent, do not have the muscle for what we're doing. ## Nice to have - Direct prior experience with SAFT, Reg D 506(c), Reg S, ATS infrastructure, or private-placement frameworks. - Personal network across single or multi-family offices, allocators, or wealth platforms. - Seed-to-Series-B operator experience at one or more high-velocity startups. - LA, NYC, SF, or Miami base, or willingness to travel monthly for leadership weeks. ## About the Company SCARCE Labs is building the agentic intelligence and tokenization infrastructure that family offices and institutional allocators have been waiting for — applied first to the only asset class that has never had institutional liquidity infrastructure: ultra-luxury single-family residential. Two pillars in lockstep: - SCARCE Master Tokenization Platform — the security-token rails (ERC-3643 / ERC-1400), built for programmatic series issuance, regulated transfer agency, and on-chain audit. Every series structured for Reg D 506(c) and Reg S distribution out of the gate. - SCARCE Orchestra — the agentic intelligence layer. The first AI platform designed for how family offices and institutional allocators actually want to manage tokenized RWA portfolios: scarcity indexing, yield optimization, portfolio rebalancing, compliance gating, and investor communication, all coordinated by a conductor agent atop a specialized agent swarm. Our launch counterparty is Palisades Legacy I LP, a $50M Delaware fund underwriting a 25-parcel post-dislocation pipeline in Pacific Palisades — every completed asset fractionalized at origination via SCARCE token series, unlocking liquidity the asset class has never had. We are pre-seed (target: $5M token-primary at $50M FDV) and assembling a senior team across CTO, CIO, CAO, Head of Tokenomics, Head of Platform Engineering, Chief of Staff, and General Counsel — sourced from Microsoft, MakerDAO, Compound, MIT, UCLA, and proven fintech/Web3 operating chapters. The category does not yet exist. There is no incumbent. The audience knows what it wants and is not being served. That is the opportunity. ## Compensation - Base: $245,000 – $275,000. - Equity: 2.0% – 3.5% of fully-diluted SCARCE Labs, Inc. common stock, granted as ISOs at FMV per the most recent 409A. Four-year vesting, one-year cliff. Double-trigger acceleration on Change of Control with involuntary termination without cause. Health, dental, vision; 401(k) at first close. We are explicit about this: cash compensation is calibrated slightly below the top of market for the role. Equity is the leverage. We are not competing on cash. We are competing on what the equity is worth three to seven years out if the category is created and we execute the way the architecture allows. If that frame is the wrong frame for where you are in your career and life, we understand and we wish you well. If it is the right frame, the maverick equity play here is structurally larger than what comparable roles offer at this stage. ## Logistics - Start: As soon as possible following SCARCE Labs, Inc. seed first close (target: Q3 2026). - Working model: Rem