Digital Marketing Specialist (English & Russian)
Core
Manage and optimize digital marketing activities including webinars, email campaigns, chatbot automation, and promotional channels to drive conversions.
Role type
Digital Marketing Specialist
Builds
Marketing funnels, automated customer journeys, webinar experiences, and promotional content
Domain
Digital Marketing / SaaS
Deliverable
product features
Required skills
Copywriting, Email marketing, Chatbot automation, Webinar management, Campaign tracking, Website content management, HubSpot, ManyChat
Preferred skills
WordPress, Recruitment/HR sector experience, Marketing automation tools
Responsibilities
Set up and maintain webinar landing pages and technical elements; Moderate live webinars; Write conversational copy for chatbot automations; Build and optimize trigger-based chatbot flows; Research and evaluate promotional channels; Create persuasive promotional copy; Track campaign activity and results; Manage email marketing campaigns and automated sequences; Create and manage call-booking links and scheduling workflows; Maintain company website content.
