Assistente de Growth Marketing (Inbound / Outbound)
Core
Execute inbound and outbound growth marketing strategies to generate qualified B2C and B2B leads through campaign management, data analysis, and lead nurturing.
Role type
Growth Marketing Assistant (Inbound/Outbound)
Builds
Lead generation campaigns and nurturing workflows for B2C and B2B acquisition teams
Domain
B2B/B2C Marketing, Data Analysis, CRM
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
CRM platforms, marketing automation, email marketing, copywriting, data analysis (Excel/Google Sheets), audience segmentation, KPI monitoring
Preferred skills
A/B testing, Google Looker Studio, conversion-focused email marketing, advertising content creation
Responsibilities
Develop and implement inbound marketing strategies for B2C lead acquisition; Execute outbound marketing strategies for B2B lead generation; Create and optimize CRM workflows and email sequences; Write persuasive copy for campaigns and CTAs; Analyze and segment databases to target relevant audiences; Monitor campaign performance and identify optimization opportunities; Maintain qualified lead flow for sales teams.
Seniority
Entry-level, recent graduate