Digital Manager
Core
Drive profitable digital growth and customer journey optimisation for a global travel insurance brand using analytics and experimentation.
Role type
Senior digital growth manager (eCommerce)
Builds
Digital growth strategies, customer journey optimisation, A/B testing programs, and AI-driven capabilities (search, personalisation)
Domain
Travel insurance / Financial services
Deliverable
production ML models
Required skills
Digital growth strategy, eCommerce management, conversion optimisation, data analytics, experimentation design, stakeholder management, commercial acumen, AI capabilities integration
Preferred skills
Experience in insurance, financial services, or travel industry
Technologies
Analytics tools, A/B testing frameworks, AI-driven search and personalisation systems
Responsibilities
Lead customer journey optimisation across web and mobile channels; Design and execute A/B testing and experimentation programs; Partner with Product and Technology teams to deliver digital initiatives; Build business cases and measure outcomes against commercial objectives; Support AI-driven capabilities including search and digital discovery
Seniority
Senior, hands-on IC