Associate Director, Integrated Market Insights, Gastroenterology
Core
Strategic market insights lead for the Gastroenterology franchise, serving as a trusted advisor to brand leadership to develop holistic understanding of brand performance, customers, and the marketplace.
Role type
Senior IC market insights director (strategic & team leadership)
Builds
Strategic and tactical brand insights, research plans, and actionable recommendations for commercial strategy
Domain
Healthcare / Pharmaceutical / Gastroenterology
Required skills
Strategic thinking, project management, primary market research, quantitative and qualitative research methodologies, data synthesis, business acumen, AI tool application, cross-functional influence
Preferred skills
Pharmaceutical experience, physician/patient/payer data experience, direct people management, advanced degree (MBA/PhD), AI responsible use judgment
Technologies
Artificial intelligence tools, syndicated data sources, behavioral analytics platforms
Responsibilities
Lead market research initiatives and manage direct reports; Integrate primary and secondary data to inform brand strategy; Identify customer insights and translate into business implications; Collaborate with cross-functional partners to drive commercial performance; Ensure compliance with financial and ethical guidelines.
Seniority
Senior, hands-on IC with team management