Associate Director, International Marketing, Emerging and Mature Assets, Specialty
Core
Develop brand strategy and implement tactical activities to meet franchise goals for mature brands and emerging obesity assets in international markets.
Role type
Associate Director, International Marketing
Builds
Brand strategy, commercial plans, evidence generation, and stakeholder alignment for pharmaceutical franchises
Domain
Pharmaceuticals / Obesity therapeutics
Deliverable
product features
Required skills
Brand strategy development, commercial planning, competitive intelligence, budget management, stakeholder engagement, value proposition creation, clinical evidence planning, cross-functional coordination
Preferred skills
Pharmaceutical brand experience in an affiliate, leadership across functions and affiliates
Technologies
None stated
Responsibilities
Develop and execute strategy for selected mature brands; assess market dynamics and brand needs; manage annual franchise budget; contribute to commercial planning and value propositions for emerging assets; drive commercial evaluations of potential indications; co-create clinical and medical evidence generation plans; develop presentations for senior executives and cross-functional teams
Seniority
Senior, hands-on IC with leadership responsibilities
