Direct Marketing Manager
On-site
Core
Oversee and manage multi-property and property-specific direct marketing campaigns, including guest segmentation, list management, mailer development, and digital marketing programs.
Role type
Senior Direct Marketing Manager
Builds
Direct marketing campaigns (print and digital) for casino properties
Domain
Casino/Hospitality + Database Marketing
Required skills
Database marketing, project management, team leadership, campaign analysis, vendor management, RFP management, mailer design/production, digital marketing program execution, stakeholder collaboration
Preferred skills
Casino industry experience, coaching/teaching ability
Technologies
Microsoft Excel, Access, Cognos Query, CMS functions