Gerente de Produto Pleno - Imunologia
Core
Develop and execute brand strategy for immunology and rheumatology products, translating scientific platforms into marketing actions and patient journey initiatives.
Role type
Mid-level Product Manager (Brand Strategy)
Builds
Brand strategies, patient journey maps, and multi-channel marketing plans for complex disease therapies.
Domain
Healthcare / Immunology / Rheumatology
Deliverable
product features
Required skills
Business acumen, analytical thinking, complex disease marketing, cross-functional collaboration, strategic market analysis, stakeholder segmentation, brand plan management, health system dynamics knowledge.
Preferred skills
Experience in product management or marketing within rheumatology/immunology, strategic access knowledge, pharmacoeconomics expertise.
Technologies
None stated
Responsibilities
Co-lead the patient journey connecting stakeholder insights; translate scientific platforms into brand strategy and execution plans; identify market growth opportunities and unmet needs; support leadership in portfolio launch and expansion processes; coordinate strategic access plans with public and private health systems.
Seniority
Mid-level, hands-on IC
